Training

Give your team the skills to apply behavioural science at scale.

Level 1: Building understanding and excitement

Disclaimer: You may briefly turn into a zombie. Most people make a full recovery.

Most popular!

An interactive taster talk to build excitement for applying behavioural science.

  • Experience behavioural insights working on your own brain.

  • Uncover how our own psychology can lead us astray, with costly consequences.

  • Learn how to identify these cognitive inhibitors, using behavioural insights.

  • Explore how leading companies are applying BeSci to boost their ROI.

How many?

20-200 participants

How long?

1 hour. Or 2hrs if you’d like to include an exercise.

How much?

£995-£1,995 ex.VAT

Behavioural Science: The Mind-Reading Methods of Effective Creativity

Level 2: Understanding and applying behavioural Insights

Effective Creativity Masterclass

Learn how to apply behavioural insights brilliantly, using the 4Ds.

  • Deconstruct brilliant ideas to identify applications the behavioural insights behind them.

  • Diagnose the psychological hurdles behind real-world case studies.

  • Design effective solutions by applying the behavioural insights to your creativity.

  • Discern which ideas are most effective in live user-testing.

  • Then, we’ll apply all 4 to a real-world project you’re working on right now.

How many?

10-20 participants

How long?

1 day

How much?

£3,995 ex.VAT

Level 3: Train the trainer

Applied workshops at scale

Train your team to facilitate effective creativity workshops

This pairs best with our bespoke behavioural science toolkits.

  • Define your target behaviours and emotions.

  • Use data and behavioural toolkit to diagnose psychological hurdles in the existing design.

  • Facilitate creativity sprints, helping teams apply appropriate behavioural insights.

  • Give and receive feedback on each group’s ideas.

  • Decide how you’ll test and refine each idea.

How many?

We’ll help you decide how many champions you need.

How long?

Each champion: 1/2 a day extra training beyond the Masterclass.

Each workshop they facilitate takes 2.5 hours.

How much?

Bespoke to each client

✺ Frequently asked questions ✺

  • Yes, we can tailor each course to you. We can also work on live challenges you want to tackle, and make example more relevant to your industry.

  • We do both. It tends to work best to do the masterclass over 2 days if we run it remotely (because we lose our minds if we spend all day on Teams). We also charge travel expenses for in-person sessions.

  • Yes, but english is our first language. If you want to have training in another language that may be possible though so do get in touch.

  • No, but it helps. A toolkit will mean your team has access to the tools we use in the workshops after the training, making it much easier for them to keep on applying the techniques long after the workshops.

  • We recommend that you do. The Magic Show is designed to build excitement. The masterclass is designed give you the practical skills and apply them to a live project, and the train the trainer courses are for those looking to embed BeSci into their teams long-term.

  • Not at the moment, but we hope to offer something for you soon. Perhaps an e-learn course, or an open workshop format. Let us know what you'd be most interested in!